Neighborhood America and Microsoft Unveil Social CRM Integration Before Gov 2.0 Audience at Convergence 2009

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Neighborhood America and Microsoft Unveil Social CRM Integration Before Gov 2.0 Audience at Convergence 2009
" The industry has been waiting for this for a very long time. "
March 12, 2009 - As the annual Microsoft Convergence event kicked off this week, Neighborhood America's CTO, David Bankston, joined Microsoft's Amir Capriles to co-present 'Gov 2.0 - Citizen Engagement and Social Networking in the Public Sector'. During this session, attendees learned how citizen networks enable government agencies to meet the new requirements for transparency and drive eligibility for funding in adherence with the American Recovery and Reinvestment Act of 2009.

But as audience members gathered at the Gov 2.0 session, they left with an unexpected realization: Social CRM has evolved from theoretical 'what if' possibilities to the real thing. Bankston provided a live demonstration of a complete integration between Microsoft Dynamics CRM and Neighborhood America's enterprise social network platform, ELAvate.

"The industry has been waiting for this for a very long time," said Amir Capriles, Strategic Alliances Manager at Microsoft. "We are proud to have been the first to accomplish this game-changing integration, evolving CRM to serve the growing 'social needs' of government and paving the way for industry-wide adoption."

During the session, audience members also gained a preview of the first Web 2.0 community with a Microsoft software integration. Following the beta community launch at Convergence, 'Idea Bank' will serve as a collaboration vehicle for Microsoft Public Sector and its partners to interact, discover new solutions and share ideas for new development.

The joint presentation delivered at Convergence 2009 can be viewed at Neighborhood America's online community, The Circuit.










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