Neighborhood America Explores the Importance of Investing in CRM at Upcoming BtoB Magazine Webcast

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Neighborhood America Explores the Importance of Investing in CRM at Upcoming BtoB Magazine Webcast
March 30, 2009 - Neighborhood America, an award-winning enterprise social software provider,   invites companies to join a webcast hosted by BtoB Magazine that will discuss   Customer Relationship Management (CRM) strategies that companies need to   embrace, especially during tough economic times.

Customers expect more from their hard-earned dollar - more value, more   service and more attention. Those companies that stay current with technology   improvements and invest in CRM solutions will be at a competitive advantage when   the economy bounces back.

Neighborhood America is uniquely positioned to educate businesses on how   social media and online communities can play an important role in CRM. The   company's Director of CRM and Social Media Strategy, Michael Thomas, will share   his expertise about extending the value of CRM systems from transactional data   to true interaction that gives customers a voice, while the company remains at   the center of the conversation.

Attend the webcast to learn how CRM can:
•Increase your revenue opportunities
•Help you better understand your customer base
•Provide relevant data to your sales force
•Improve your marketing strategy


WHO: Michael W. Thomas,   Director of CRM & Social Media Strategy at Neighborhood America, and   President of the National CRM Association

WHAT: Webcast, Recession Survival   Strategies: Why It's Important to Invest in CRM Now

WHEN: Thursday, April 2,   2009; 2:00pm EDT

WHERE: Register to join the webcast at http://tiny.cc/89vKT .

Want to hear Michael in action? Brent Leary, an authority on CRM, features a   podcast with Michael and Microsoft's Amir Capriles discussing Social CRM in   practice on Brent's Social CRM Blog. Visit http://tiny.cc/imMoi .










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